Creating a new brand starts off with brand identification methods. When I started brainstorming ideas for earbuds, I had to complete a market research and comparison procedure.
Then I started with the initial prototype phase where I was tasked with creating 3D models and renders of the product using Cinema 4D, website wireframes, and advertising strategies to market my earbuds.
Following the prototype phase, I started creating basic website elements using HTML and CSS known as "boxing out" our web pages. This step is crucial as it will dictate functionality later on.
Finally, I was left with a new brand and product idea. With this process, I learned many new processes and techniques that allow me to create.
One that was done, I then was tasked with creating a video to publish on the website using the 3D model from earlier. This brought the website together and left a gentle impression on users testing the result.
Then I was left with a website that needed to be populated with advertising imagery, marketing terminology, and an enticing feel to attract potential customers.
